About us


We believe and live by the values of a healthy and balanced diet, and strive to promote the awareness towards it. We are leading advanced and unique agricultural farming methods, which allow us to avoid the use of pesticides, thus continuing our mission of producing and encouraging a healthy diet among our consumers

Besides a healthy diet, the environment is key to us. We designed our production line with the goal of avoiding, to the best of our ability, any damage to natural resources. We separate waste and turn organic waste into compost, we also installed solar panels to our packing house roofs , to generate electricity from the strong Israeli sun. We are continuously working to create a more sustainable environment

Today our products are sold across the country, including high-end chains, markets, and grocery stores

We invite you to join our consumers and commit to a healthy and wholesome diet


With warm regards

Carmel 's Family

Carmel's is a family farm located in HaYogev, Jezreel Valley and produces a variety of crops. Three generations of farmers stand behind family's story:  the operation of greenhouses and cultivation of the fields

Since its establishment, the farm has undergone many changes, beginning as a small farm in the 1950s. In the 1980s, the family operated a successful rose business, targeting domestic and foreign markets

In 2000, Carmel family decided to start growing special vegetables, including asparagus, snow peas, kale, a variety of sprouts, Salanova lettuce and an additional range of green leafs

Alongside the hydroponic greenhouses (where green leaves vegetables grow on water without any soil contact) and the open farming fields, we operate a chicken coop for fresh eggs and a farm store, where we sell our goods and other special delicacies from the Jezreel Valley, directly to our customers